Your body knows what it needs. Now you can too.

Take the guesswork out of eating right with a science-based at-home test.

Take the guesswork out of eating right with a science-based at-home test.

Become the Best Version of You

step 1

1. Take the Test

Our evidence-based test looks at over 70 health markers, plus your activity level and weight goal, to understand the unique you.

Woman with orange juice and her Habit Personalized Nutrition Test Kit and Results

step 2

2. Get Your Results

Learn how your body handles carbs, fat, protein, and more. Know right away where you're doing well and where you have opportunities to optimize your health with nutrition.

Habit Personalized Nutrition results

step 3

3. See your
Nutrition Plan

It includes your ideal plate, daily food guide, top-ranked foods in each food group, and personalized recipes.

Habit Personalized Nutrition eating recommendations

Better Together

Habit integrates with Amazon Fresh* to make grocery shopping easier and with Fitbit® products to create a more complete picture of you.

Habit Personalized Nutrition Spoon Logo


FitBit logo
Amazon Fresh Logo

*In select areas

Shop for Recipe Ingredients*

*In select areas

Sync your activity &
get more insights

Meet Kristen

Image of Kristen talking about her macronutrients and how that has made her healthy. Play video button

Meet Kristen

"This program gives me confidence that I’m making the right choices."

Our Scientific Commitment

Erin Barret, PHD headshot

"Habit is committed to bringing you the most up-to-date recommendations, backed by reliable evidence-based science. As the science evolves, so will your results and nutrition plan. We’re also committed to an ongoing relationship with you – so that the healthy changes you make can last a lifetime."

- Erin Barrett, PHD

Senior Director, Scientific Affairs

Erin Barret, PHD headshot

Erin Barrett, PHD

Senior Director, Scientific Affairs

Ready to customize your nutrition from the inside out?

*Disclaimer: Habit does not guarantee weight loss results and results will vary. Weight loss with Habit is designed for no more than 1-2 pounds per week as part of a calorie-controlled diet and will depend on your individual goals. Habit takes a comprehensive approach to weight loss that includes biology-based nutrition recommendations, digital tools like food journaling, activity tracking with FitBit®, community support, digital meal plans and recipes, coaching from registered dietitians (through Habit Ally) and goal tracking.